Social
Justice Campaigns 2007
Your
school has recently been awarded some government
funding for students’ education about issues effecting people around the world.
Congratulations, you are a leader in an influential lobby group within
ASCVI, and your group wants the funding to promote your issue. Your job is
to convince all of ASCVI that YOUR group’s issue is the most deserving, and
that you have the tools to create CHANGE.
What issues does this world needs to deal with to be a better place? WHO?
WHERE? WHAT? And most importantly,
HOW can we promote CHANGE? You’re going to look beyond our school, and beyond
Peterborough. You’re going to become
experts in your field, and using various forms of multimedia, creative problem
solving and effective presentation skills, you’re going to solicit the support
of your class and schoolmates. Are
you ready to start changing the world, ENG2D? Here’s your chance!
¿
Research some potential issues, and do lots of reading to understand the
issue you choose, and some possible solutions.
Choose the topic and actions your group will take to bring about
justice. Rules: Use
academic resources only: at least one
online journal (EBSCO host) or newspaper article (ie: Globe and Mail), and at least one book per group. Otherwise, only credible online sources are
permitted. Unsure? ASK!
Step Two: Create your Lobby group
Your
goal is to attract public attention, and keep it by be clear and effective in
communicating your goals. Create the
following:
¿
a group name (if used, keep acronyms
short!) Be clear, be memorable.
¿
a
group logo (visually simple, attractive and meaningful)
¿
a
slogan (be clear and effectively deliver your message/goal)
Step Three: Create your Campaign
Your
awareness campaign will take many forms.
Each group will deliver a 6-8 minute Campaign Drive (in
character), including the following:
¿
use of the SmartBoard,
Photostory and Podcast**
to create a presentation of your wiki, and create a commercial, a PSA…or?
¿
a wiki. This is the written component where the bulk
of your information will be found.
Answer: WHO? WHAT? WHERE? HOW can
we create CHANGE? And, what does your group do? Add other ‘extras’ etc., In your presentation, your group will explore your wiki with
the class.
¿
a hardcopy written ‘take away’ (leaflet,
door hangar, flyer, etc.) promoting your organization(name, slogan, logo),
education on your issue and some solutions.
Answer: How can WE help?
¿ an MLA-formatted Works Cited
page of all resources consulted and cited.
See www.adamscott.ca. Remember:
NEVER cut and paste; put all information into your own words, and when in
doubt, cite it!(Anderson 8).
**Up
to 20 bonus marks available with Podcasting! see me for details!**
Resources
Possible Topics
|
Land
Mines |
Fair
Trade |
The Environment |
|
Torture |
FGM |
Apartheid
(Africa) or Caste Systems (India) |
|
Freedom
of Speech (Gays in Iran; Women under Taliban) |
Sweatshops |
Women
in the Workplace |
|
Death
Penalty |
Honour Killings |
Sex
Trafficking |
|
HIV/AIDS |
Euthanasia |
Ethnic
Cleansing |
|
Child
Soldiers |
Mental
Illness |
Your
choice. Approval from the teacher. |
Organizations
Here are some
websites that are good starting points for online research. They also provide a good opportunity to
observe the advertising and branding techniques (names, logos, slogans,
etc.) already used by lobby groups.
¿ Human Rights Watch www.hrw.org
¿ Amnesty International www.amnesty.org/
¿ Fair Trade Action www.fairtradeaction.org
¿ Labour
Rights/Sweatshops www.nlcnet.org
¿ Green Peace www.greenpeace.org/international_en/
¿ Sierra Club www.sierrraclub.org/
The
Campaign Timeline
12th:
L/ groups and topics chosen; tutorial.
15th:
L/ Research
16th:
L/ Research. Establish
organization info. due by end of class
17th &
19th: L/ Brainstorm
and begin to create wiki, leaflet or Photostory
18th:
test, read, write script in class (1/2 period)
19th–24th: Complete wiki, leaflet, Photostory, etc.
25th &
26th: Rehearse presentation and compile Works Cited
page.
29th: Campaign Drive Begins!
Group
members' contact info:
VERY IMPORTANT **Without a complete Works Cited
and “Charting Progress” journal(see chart), your
group’s Campaign will not be evaluated.
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Date (i/c; o/c) |
WHO? |
WHAT? |
Next Steps and Timeline
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Daily Duties:
R
Rotate CEO leadership position of monitoring progress, and encouraging
production:
R
1. Update “Charting Progress” Journal, 2. assign homework (
“Next Steps”), and 3. update Timelines
R
Update Works Cited (properly cited from adamscott.ca)
R
Exchange information: emails, home phone numbers, when members will/will
not be in class, and available to work after school.
R Ask the teacher about BONUS
opportunities (20 marks up for grabs!)
Days One, Two, Three and Four:
R Tutorials: wiki, SmartBoard, Podcast, Photostory, MS Publisher
R Check out other organizations’
logo, slogan, and names. Get ideas.
R Do lots of preliminary research
on different potential issues.
R Topic chosen; recorded group
members with Mrs. A
R
R Name, logo, slogan created
R LOTS of research notes with highlighting
and evidence of re-wording
R Consult
the proper academic sources: one book, one professional journal minimum.
R ANSWER the ‘big questions’ of
the issue confidently: WHO, WHAT, WHERE,
HOW can change be created?
R Write test in class, and compose
script of Podcast, or Photostory
(or both!)
R
Complete all media components.
R
Complete written component with organization info. (Make it attractive!
Look at samples!)
R
Have several people peer edit, test, and proof read your media and ‘take
home’.
R
Ensure your Works Cited is
properly formatted and entirely complete.
R
Ensure your Charting Progress is entirely complete.
R
Include as many extras to persuade the audience as possible.
R
Rehearse.
R
Do your best. May the best group
win!!
1.
Group Members:
Topic:
Group Name:
Presentation Date:
2.
Group Members:
Topic:
Group Name:
Presentation Date:
3.
Group Members:
Topic:
Group Name:
Presentation Date:
4.
Group Members:
Topic:
Group Name:
Presentation Date:
5.
Group Members:
Topic:
Group Name:
Presentation Date:
6.
Group Members:
Topic:
Group Name:
Presentation Date:
7.
Group Members:
Topic:
Group Name:
Presentation Date:
8.
Group Members:
Topic:
Group Name:
Presentation Date: